This is one of the biggest moments in Peak Prosperity’s entire existence; not only will we launch a brand new, totally rebuilt and vastly superior website, but our entire business model will change too.
Since 2008, Peak Prosperity has had one business model; $30/month gets you over the paywall. Some people thought that was too much. Some thought it was far too little. Not once did we ever raise the price. Or offer a way for people to engage at the level that made the most sense for them.
We did away with Google ads and its revenues because I found their cookies and tracking to be against my personal ethos and those of this site’s many members. We did branch out and develop seminars that went along ways towards helping to keep the lights on around here. We offered a few placements with affiliates whom we trusted and thought offered a valuable service at good prices (Hard Assets Alliance, New Harbor, and Farmland LP for example).
Then Covid came along and this boutique shop talking with a very select crew about the big changes coming to the world because of resource depletion and too much debt issuance and currency creation exploded in terms of viewership, followers, reach and impact.
Going with that flow meant rising to the new challenges and opportunities to use this one precious life to have as positive impact as possible on as many people as possible. Suddenly, this required bringing on a whole new team of people and making significant investments to achieve any of those lofty aspirations.
Luckily (and I’d rather be lucky that than good!) the universe was in agreement and has blessed Peak Prosperity with an expanded tribe of dedicated and brilliant people as well as a stellar team.
The Vision
Every company in the world has to continually ask and answer the same two questions; where are you going and how are you going to get there?
That is, what’s your vision and what are your resources? Good, crisp visions are masterful works of art, and there are never enough resources to achieve them. At least that’s how it seems.
My vision and goals for this coming year for Peak Prosperity include:
- Reaching as many new people as possible.
- This means lots and lots of content creation.
- Fostering more engagement at the site. Many people lurk and never post or share. I’d like everyone to feel welcome and to contribute.
- Maintaining the culture. We’ve got a great community and I don’t want to do anything to risk that. The new people we’ve attracted the past two years have been absolutely wonderful (with very few “bad fits”). As we attract new people, we will do everything we can to both welcome them and on board them by…
- Creating learning modules. The Crash Course needs to be redone. There are a dozen or so key “framing pieces” (e.g. “One Step Removed,” “Zozobra & Demoralization,” and “facing our Horrible future) that need to be polished and converted into a “course” of study. As well, I have an entire new body of work centering on Mass Psychosis, propaganda, behavioral economics, etc. that needs some time and space to turn into a program of study. Having these assets all buffed up and organized will help greatly as new people won’t have to stumble about a terribly designed website in hopes of accidentally finding these nuggets.
- Reaching out and continuing to form new and strategic relationships with the people and organizations I’ve met these past two years.
- Delivering more and better events than ever before. Virtual, live, experience and skill trips (Front Sight, Polyface, and more), you name it!
- Delivering a vastly improved website experience for everyone.
With your help all of this and more is possible. Yes, Evie and I will be very busy with both Honey Badger Farms and the project “across the street” known as Brookside Springs of which we are overseeing the development.
None of this would have been possible without your support. Because of you I was able to focus my skills on what I do best, which is communicate in a way that some people can hear, absorb and act upon.
The New Website
The moment of truth is coming. As many of you know, the new website has been in beta testing for a couple of months, and we are getting very, very close to launching the new, updated site.
When? If all goes well…and it seems to be…the new and improved Peak Prosperity will begin its launch sequence Sunday night, Feb 28. Please note that we will be offline for a short period of time. Our goal is to keep this to under a day.
Obviously, the whole process has taken longer than we ever imagined. As we said in December, some of your feedback required us to go back to the drawing board and overhaul our approach to the site’s general architecture. And, it will be worth it.
We want to deliver the very best updated website we possibly can…so while it took time, I hope the changes meet your standards.
There will be bugs, of course, so please be sure to use the new “Contact us” form to let us know right away about any glitches you encountered or improvements you’d like to see.
Our goals for the website were many, but fairly focused: we didn’t want just a better website, but the most welcoming one we could possibly build.
Here are the site’s main new features:
- Hugely improved page loading optimized for speed
- Searching and filtering that actually works
- Improved ability to more easily find content including your own posts and comments
- A cleaner look-and-feel that’s easier to navigate
- Threaded comments (yay! Finally!) which nest replies under the main comment
- The ability to sort comments by most liked, newest, or oldest
- The ability to jump to most liked or hottest (most active) comment thread
- Demystified signup and membership processes videos
- More accessible membership plans, with more features
- Amazing deals on products and services from our new amazing partners
- An expanded and rejuvenated Resilient Life area that will get a lot more focus from now on
Again, when we are launching the new website, we will go “offline” to make the transfer from old to new. And when we return, the forums/comments could take up to two extra two days to “catch up.” We’ll keep you updated with as much detailed information as possible. Stay tuned.
On that, thank you for your support and thank you for your patience!
The New Business Model
The biggest risk and opportunity in all of this is the implementation of an expanded business model. No longer will there only be a one-size-fits-all $30/month plan. We listened carefully, gathered a lot of feedback, and here’s what we’re going to be offering.
- A $10/month ($90/yr) option for the people who simply want to hear my part II commentary and reports.
- The same $30/month ($300/yr) option for those who want more of the community and direct access to me. This offering includes everything in the $10/month option plus the monthly webinars, ALERTS, special deals on everything we can use our buying power to secure for you (both products and services), and the new Discord chatting capability we pioneered during the recent seminar (to rave reviews).
- Our top offering at $75/month ($750/yr) for those who wish to support our work and/or plan on attending our events. This includes everything in the earlier offerings, but includes free attendance at all our Peak Prosperity annual events (the virtual and the live seminars), as well as VIP access to exclusive discussion forums and event access.
We’ll help you adjust your membership if you so desire, and will fully explain how to do this yourself prior to launch.
I am truly excited to put this new business plan in operation. I feel that more people will be willing to try us out at the $10/month level and some of those will want to progress deeper into our community, once they get a sense for who’s here and how they might fit in.
When we get the website and business model working as intended, we will reach more people; the black-belt level conversations (which can turn some new people away) won’t appear right on the front page; and, our precious community culture will be preserved even as we add more voices to the mix.
That’s the plan, Stan. One of many irons that has been in the fire since May 12, 2021 when Peak Prosperity became my sole responsibility as CEO and owner.
Your faithful Information Scout,
Dr. Chris Martenson
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